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We partnered with D’Addario and SingleCut Brewery to introduce their EAGDE collaboration with slick, kinetic animations. Bringing D’Addario’s signature branded elements like ball ends and strings to life; we made them dance, bubble and float alongside the title beverage, capturing the playful energy of the project.
This project gave us the opportunity to explore the beverage world and experiment with animation and visual techniques. The process was both creative and collaborative, resulting in a polished look that stayed true to D’Addario’s brand identity.
D'Addario x Single Cut
Eddie Ate Dynamite Goodbye Eddie
Brand Collaboration
Studio:
Smisko Ackerman
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